At Poynter, Fons Tuinstra speculates on what type of market Amazon might see in China, as a result of its recent investment there. "As an ordinary Chinese consumer I do have my doubts about the profitability of retailing books, DVDs, and music online in China. Compared to the rest of the world, books are cheap, low-margin products that are widely available in Chinese cities. It might be more difficult to get them in the countryside, but that is unfortunately also the place where very few people have online connections yet. The main trouble for legitimate publishers is that when they have a successful book, pirated copies will show up to prevent any decent profit making. For music and DVDs, it's even worse... DVDs with movies that have not yet been released to the home market are available here for less then US$1; they are tremendously popular, and most households have stacks of hundreds of them. In that way the official censorship of movies does not work, but it also stops any legitimate retailing business." It takes awhile for an actual marketplace awareness and set of checks-and-balances to build up... in a way the situation seems similar to what the nations of the USSR have undergone as well. Widespread local production of digital assets might be the way to eventually evolve a sense of respect for the work of others...?